January 23, 2012
Excited to be working with several new clients including Bill Marx’s The Arts Fuse and Dawn Carroll’s Over My Shoulder Foundation. Very different in what they are doing, but both great non-profits working in the Boston area!
Many of you in Boston will remember Bill Marx as the theater critic at WBUR for well as regularly writing for The Boston Globe and The Boston Phoenix. As arts writers and critics have decreased at traditional print, television, and radio outlets, Marx has been bringing writers from across New England together into The Arts Fuse with well over 50 contributors who have helped fill a void in arts criticism. I’m helping The Arts Fuse out with a mix of marketing including brand development, SEO, social media marketing, advertising, and email marketing.
Dawn Carroll is an award-winning stone designer who currently works for CUMAR Marble and Granite in Everett, but is also the co-founder of the Over My Shoulder Foundation, which helps inspire people to mentor others. With every January being National Mentoring Month (started by Harvard’s School of Public Health, among others), I’m working with the Over My Shoulder Foundation on an event this week (featuring the foundation’s co-founder, Grammy® Award-winner Patti Austin and a variety of marketing including media relations, branding, and social media marketing.
More news to share soon…